As I make a bee line home to Hoboken to join my family again, I take a moment to reflect on this trip. This has been an odyssey of discovery on many levels. At the core, it is a way to promote Daydream Toy. From that perspective it has been a success. At a few stores, as I wheeled my SquashBlox house full of samples in and introduced myself, people said they had already heard about me.
“Hi, I’m Gordon Haas, and I am a toy inventor traveling the country visiting specialty toy stores, can I tell you about my Daydream?”
From a market study standpoint it was effective as well. Many people give birth to ideas and think they are great, just as everyone loves the children they create. Just because I like my products and a few other stores have taken a chance doesn’t mean that it will have the legs to create a sustainable company. I was so excited to see that my catalog had almost a universal appeal to the buyers I met.
And from a career standpoint it was interesting as well. As some of you who have started your own business can attest to, being an entreprenuer can be a bit stressful. There is certainly no security or guarantees. There is little job security when starting out or when times are lean, and the risk is great. We have all heard the stat that 99 out of 100 new businesses fail. It was a big decision whether we should take a huge risk on my dream. Before I ventured into the toy industry, I was an engineer working in technical sales. I was employeed by a public wire and cable company dealing with telecommunication giants such as Lucent. I left a great career in the electronics industry to chase my dream. As I drove home through Pennsylvania, I got off the highway at the exit of my old employer in central, PA. When Lucent ran into a slump a couple of years ago, my employer got hit hard and was forced into bankrupcy. As I drove by the old wire and cable manufacturing plants that I used to spend much of my time at, I saw they had been turned into car dealerships and community centers. With nostalgia for the good old days when I could count on a steady paycheck and a team of support to get the job done, I realized that there is no real secure path in a career. Since there is risk with any career path, why not have a little fun on the journey?